Acme Cloud › Reporting
T+90 checkpoint · 8 May 2026

Reporting

Two views, one data layer. The programme view answers the CFO/CRO/CEO questions. The per-partner view answers the operational questions about which partners deserve more investment, which need fixing, which to drop. Every metric traces back to its source feed in the Connector status surface.

Programme view Per-partner view Formal artefacts Forecasts Metric definitions

Programme KPIs (P1–P7) · last 12 months

Methodology: Section 5 of the scope of work · click any KPI for the full formula
P1 · Programme ROI
22.4×
▲ 4.3× from T+30
Above target (15×)
P2 · Partner-sourced revenue
$4.92M
▲ $1.18M vs prior 90d
Open partner-influenced pipeline: $2.1M
P3 · Partner-sourced % of pipeline
31%
Above 30% Crossbeam top-quartile
On target
P4 · Partnership CAC
$3,140
▼ 22% vs blended $4,030
Inside ceiling
P5 · Win rate by channel
38% Webinar follow-up · n=24
31% Story · LinkedIn · n=19
26% Referral · email · n=14
18% Newsletter · n=11
— In-product · low conf
P6 · Active partners
17 / 24
▼ 2 from prior cycle
3 fading · 4 dormant
Below target (20)
P7 · Partnership contribution
26%
▲ 9 pts since kickoff
+ 14% partner-influenced (joint 40%)
The boardroom answer

Partnership delivered $4.9M at $3,140 CAC — 26% of revenue, 22% cheaper than blended.

How these are computed. P1 = Σ partner-sourced revenue ÷ Σ programme cost (Remi numerator, Quinn denominator). P2 = Σ closed-won deal value with a partner identifier. P3 = Σ partner-sourced opps ÷ Σ total opps (Salesforce denominator filtered to Acme's standard pipeline definition). P4 = Σ programme cost ÷ count of partner-sourced won customers. P5 = won opps ÷ total opps, partitioned by utm_medium (channels with n<10 flagged low-confidence). P6 = count of partners with ≥1 conversion event in trailing 90d. P7 = partner-sourced revenue ÷ total revenue.

Per-partner view (M1–M6)

For the operational decisions Drew makes
Partner M1 ROI M2 Sourced opps M3 Sourced rev M4 Cost / lead M6 Activation Trend Forecast (next 90d)
SSnowflake41:114$561K$61287 / 100+$210K · ±$60K
DDatadog28:112$340K$89079 / 100+$140K · ±$40K
MMuleSoft18:19$245K$1,42071 / 100+$95K · ±$32K
AAuth012:17$118K$1,81064 / 100+$60K · ±$28K
WWorkato6:13$42K$2,14044 / 100$5–25K (low conf)
BBrightpearl—0$0—12 / 100~$0

Formal artefacts at this checkpoint

Generated programmatically, branded for Acme
Programme health snapshot
T+90 — Acme Cloud · partnership programme

10-page snapshot. Programme KPIs vs. targets, top movers, Mia's variance reasoning, Drew's recommendations, and the 6-month forecast.

Snowflake QBR pack
Q2 quarterly business review

12-slide pack: economics, joint pipeline, campaign performance, Q3 plan. Auto-populated from Snowflake's per-partner data.

Joint GTM plan
Stripe — onboarding plan

8-page joint go-to-market plan for the new Stripe partnership: target accounts, sequencing, agreed metrics, comms cadence.

Per-partner reports
Top 5 + bottom 3

Individual reports for the highest and lowest performers — one per partner with full attribution timeline and Mia's variance notes.

CFO board slide
Single-slide programme summary

One slide summarising P1, P3, P4, P7 with the boardroom narrative and source-data callouts. Editable in Keynote / Google Slides.

Custom artefact
Request a new template

If your team needs a different format, request it once and Activate adds it to the template library, calibrated to Acme's brand voice.